The AI chatbots will all have Super Bowl ads, underscoring the tech's explosive growth, and the seemingly unkillable ...

“There are many good places for advertising. A conversation with Claude is not one of them,” Anthropic wrote in a blog post.

Ad status: Ads planned and entering limited testing.

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ad investments.

Senator Ed Markey sent a letter this week to OpenAI CEO Sam Altman and other tech leaders expressing concerns over the use of ...

“And indeed, AI allows content or format to actually potentially really resonate for the person who’s seeing the ad,” said ...

Research from Taboola and several universities suggests AI-generated ads perform comparably to human-made ads when humans in ads look real. Here's what the data reveals.

Expect a streaming giant to look a little different this year.

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like ...

Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...

🎬 Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

Paul Harrison has previously received funding from ASIC, the Consumer Action Law Centre, and the Department of the Environment, Heritage and the Arts. He is a member of the Consumer Policy Research ...