In 2019, Victor Casale got a cryptic email from Crayola asking him to work with the company on a secret project. The cosmetic chemist’s mind immediately jumped to that single pinkish crayon that has ...

When we were children, we learned all kinds of things. We learned things as vastly different as our languages and cultures. But one thing that was pretty much universal was coloring. Coloring was a ...

Crayola blue it with the name of its new crayon color, according to some early reactions. The longtime crayon-maker retired original color "dandelion" from its classic box of 24 to make room for a new ...

Crayola has unveiled its new blue crayon, about a month after it retired the color Dandelion from its 24-count crayon box set. The art supply company on Friday gave fans their first look at the new ...

EASTON, Pa. -- Crayola has the blues -- five, to be exact. The iconic crayon maker left it to fans to come up with a name for a new blue crayon replacing the recently retired color dandelion. After ...

Color no one surprised: These days, even a new crayon name draws criticism. Crayola announced the name of a new blue crayon this week: “Bluetiful,” which beat out four other names with 40% of the vote ...