mia is built as an always-on intelligence engine designed to help teams stay ahead of competitors through continuous analysis, real-time signals, and actionable insights. Instead of static reports ...

Start a file on each of your competitors including advertising, promotional materials, and pricing strategies. Review these files periodically, determining how often they advertise, sponsor promotions ...

Competitive intelligence should be viewed as a crucial element when building a 2020 business strategy. Understanding competitor motivations and behaviors helps shape product development, pricing, ...

The competitive analysis section of a business plan is a vital component to demonstrating your viability. It shows investors that you are aware of the competition, that you understand your marketplace ...

You take on a new client: an ice cream brand that isn’t quite on the level of Ben & Jerry’s, but it’s on the rise and has serious potential to disrupt the industry. But, before you can start thinking ...

Marketing is an inherently competitive activity we are here to take market share from direct or indirect competitors. Yet competitor analysis is frequently overlooked by B2B marketers. Richard Bush, ...

LONDON--(BUSINESS WIRE)--Competition in the automotive industry has grown substantially in recent years due to globalization. There has been a rise in competition between domestic and international ...

The competitive analysis is a statement of the business strategy and how it relates to the competition. The purpose of the competitive analysis is to determine the strengths and weaknesses of the ...