Note: Data from previous years is updated annually. Rich media other ads are those with interactive or audio/video components, but not full video. Sponsorship ads are those in which the advertiser ...
Nothing lasts forever. Ad revenue growth decelerated for the second year in a row after heady post-COVID ad revenue gains. US digital ad revenue grew at a slower rate in 2023 compared to 2022, ...
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released the AdEx Benchmark Report for 2023, revealing a strong 11.1% growth ...
Ireland’s digital advertising spend jumped by eight per cent last year with total investment exceeding €1 billion for the first time, figures released by IAB Ireland and compiled by IRM (Institute of ...