Numbers are everywhere in golf these days. For many golfers, consideration of spin rates, launch angles, and smash factor has become just as important as the answer to the question “How far did you ...

For golfers who are serious about improving their game using analytics, a launch monitor can be most helpful. And the more data your launch monitor can provide, the more you can learn about your ...

The hottest new trend in golf is data, all kinds of data. But most importantly, the kind of swing data that you couldn’t get before unless you were a PGA Tour pro or filthy rich, which might be ...

FlightScope is launching the Mevo+ Pro Package add-on option for its Mevo+ tracking radar at this week’s PGA Merchandise Show in Orlando, Florida. Here’s everything you need to know: WHAT STANDS OUT: ...

A company that started by tracking bullets now sets the standard for tracking golf balls. FlightScope’s journey spans continents and decades, built on a commitment to precision that began in South ...

As someone who has spent countless hours studying golf swings, both my own and others, I know the importance of data in improving our game. And that’s where launch monitors come in. These little ...

A common misconception among mid- and high-handicapper golfers is that they need to improve significantly before it will be worthwhile to get custom-fitted for clubs other gear — and that couldn’t be ...

We aren’t quite in The Matrix, but golfers everywhere are wondering, What’s so bad about simulated experiences? Keeping your game locked-in while you’re locked inside can prove to be more work than it ...