Google research points to a post-query future for search intent

Google signals search’s next phase: small multimodal models on devices infer intent from behavior before a query is ever ...
Search Engine Land

Google updates its URL structure best practices document with added examples

Google has updated its URL structure best practices SEO documentation to add new examples, while also making significant changes to the document’s structure. Google made it clear that no changes were ...
Search Engine Roundtable

Google Web Guide Uses Gemini To Organize Your Web Results

Google launched a new Search Labs experiment it is calling Web Guide. It basically organizes the web search results for you by category. Google wrote, "Web Guide is an AI-organized search results page ...
Searchenginejournal.com

Study: Google AI Mode Shows 91% URL Change Across Repeat Searches

Google AI Mode results show only 9.2% URL overlap across repeat searches for the same query. The system frequently pulls different pages, even from the same domains, indicating low consistency. This ...