It turns out people don't like profit-driven price hikes.

Pricing feels deceptively simple until you are the one staring at Stripe dashboards at midnight, wondering whether your numbers say confidence or desperation. Most founders obsess over product, growth ...

Discover how customer-driven pricing sets prices based on perceived value and its impact on e-commerce, affecting consumer choices and competitive strategy.

*Dollar Tree, the popular discount retailer known for its budget-friendly offerings, may soon see another shift in its pricing strategy. Having already bumped its base price from $1 to $1.25 in 2021, ...

The global trade environment is in constant flux, with rising tariff rates becoming a significant concern for businesses engaged in international markets. For many industries, these unpredictable ...

MSTR stock price crashes more than 17% Bitcoin plunges below $65K and Strategy reports a massive net loss in Q4 earnings ...

Over the past decade, nearly every part of business has evolved. We design with the customer in mind. We produce faster and more efficiently. We run leaner operations, deliver quicker, market with ...

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

There's never a good time to buy a Pixel ...