In the era of search wars fought between giants, it’s tough to be small. Berlin-based Ecosia offers a search engine for the climate-conscious, promising to be carbon-negative by investing all of its ...

Generative search prioritizes factual grounding over regional intent, making retrieval-aware content strategy critical for ...

Google search engineers have decided to return to the company after briefly joining Apple. Is the rumored Apple search engine no longer happening? Rumors Say Apple is Trying to Develop Its Own Search ...

A software engineer from New York got so fed up with the irrelevant results and SEO spam in search engines that he decided to create a better one. Two months later, he has a demo search engine up and ...

As search engine incumbents — namely Google — amp up their platforms with GenAI tech, startups are looking to reinvent AI-powered search from the ground up. It might seem like a Sisyphean task, going ...

The recent court ruling forcing Google to relinquish its lucrative deal as Apple's default search engine has ignited speculation about the tech giant's next move. This question alerted people to think ...

DuckDuckGo is a privacy-focused search engine that offers a unique alternative to traditional search engines by not tracking your searches or serving targeted ads. To make the most of its features, ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...